Request a quote
Studio collaborationCASE CODE / 2015-05

Farmi Elopackage TVC

Tracking-through-compositing CGI support for a Farmi television spot.

Year / type
2015 · Studio collaboration
Scope
Tracking / 3D production / Rendering
Main filmTracking / 3D production / Rendering

Product integration and campaign frames

Family breakfast scene from the Farmi television commercial
Animated Farmi package moving through the kitchen scene

Live action and product motion

CG packaging is tracked into a bright family kitchen and introduced through playful movement.

Farmi product arriving on the breakfast table
Farmi package integrated into the live-action table scene

Product integration

The animated pack remains grounded in the photographed table, props and family performance.

Final Farmi product range and campaign message

Campaign end frame

The final composition resolves the product range and campaign message.

Project details

Dabarti handled the CG component from tracking through final compositing as part of a wider agency and production collaboration.

Credits

Dabarti lead 3D artist and compositing
Tomasz Wyszołmirski
Dabarti modeling
Monika Olizarowicz, Patryk Urbaniak, Kacper Citko

Client

Farmi

Services

Tracking / 3D production / Rendering / Compositing

Technology

Dabarti CGI pipeline

Collaborators

Cuba Films / Newton / Tolm Studio

Next projectThe Comet ↗